ÿþ<!DOCTYPE HTML PUBLIC "-//W3C//DTD HTML 4.0 Transitional//EN"> <HTML xmlns:o xmlns:st1><HEAD> <META http-equiv=Content-Type content="text/html; charset=unicode"> <META content="MSHTML 6.00.2900.5726" name=GENERATOR></HEAD> <BODY> <TABLE style="BORDER-COLLAPSE: collapse" borderColor=#cccccc cellSpacing=0 cellPadding=10 width=600 align=Default bgColor=#ffffff border=1 hspace="10"> <TBODY> <TR> <TD> <P><A name=top><IMG alt="" hspace=0 src="http://www.prsamd.org/images/webnotes.jpg" align=baseline border=0></A></P><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">PRSA MD WebNotes<o:p></o:p></SPAN></B></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Issue #385<o:p></o:p></SPAN></B></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><st1:date year="2009" day="13" month="4"><B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">April 13, 2009</SPAN></B></st1:date><B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></B></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><SPAN style="FONT-SIZE: 13.5pt; FONT-FAMILY: Verdana"><o:p>&nbsp;</o:p></SPAN></B></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><SPAN style="FONT-SIZE: 13.5pt; FONT-FAMILY: Verdana">Spotlight<o:p></o:p></SPAN></B></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p>&nbsp;</o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Social Media Series<o:p></o:p></SPAN></B></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Join us on April 23 and May 14 for an exciting two-part series on social media! PRSA-MD is offering a reduced rate for those who register for both events by this Friday, April 17. (You may also register for the events individually at the normal rate.)<o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p>&nbsp;</o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><I><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Save on the Series<o:p></o:p></SPAN></I></B></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt 0.5in; TEXT-INDENT: -0.25in"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Symbol"><SPAN>·<SPAN style="FONT: 7pt 'Times New Roman'; font-size-adjust: none; font-stretch: normal; x-system-font: none">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; </SPAN></SPAN></SPAN><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">PRSA Members: $30 for both events if paid by </SPAN><st1:date year="2009" day="17" month="4"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">4/17/09</SPAN></st1:date><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"> (a $10 savings on early registration).<o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt 0.5in; TEXT-INDENT: -0.25in"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Symbol"><SPAN>·<SPAN style="FONT: 7pt 'Times New Roman'; font-size-adjust: none; font-stretch: normal; x-system-font: none">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; </SPAN></SPAN></SPAN><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">PRSSA Students: $15 for both events if paid by </SPAN><st1:date year="2009" day="17" month="4"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">4/17/09</SPAN></st1:date><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"> (a $5 savings on early registration).<o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p>&nbsp;</o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><A href="http://prsamd.org/news/events2009/aprmay09online.htm">Register Now</A> for both events.<o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p>&nbsp;</o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p>&nbsp;</o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><I><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Part I: April 23  Twitter and PR<o:p></o:p></SPAN></I></B></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">The social media series begins with a hands-on look at Twitter, which is fast becoming an essential, mainstream communications tool. This practical, hands-on session will be led by Jeffrey A. Davis, APR, partner with <A href="http://www.sawmillmarketing.com/">Sawmill Marketing Public Relations,</A> a Baltimore-based PR firm specializing in media relations, media training, crisis communications and social media. No experience? No problem. Twitter virgins and vets alike will feel at home for this one! Here s what you ll learn:<o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></P> <UL> <LI> <DIV class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">What Twitter is and how to get started  without the buzzwords and tech speak<o:p></o:p></SPAN></DIV> <LI> <DIV class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Ways to develop relationships with media  including a weekly Twitter conversation with journalists<o:p></o:p></SPAN></DIV> <LI> <DIV class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Which members of the </SPAN><st1:city><st1:place><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Baltimore</SPAN></st1:place></st1:city><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"> area media are using Twitter<o:p></o:p></SPAN></DIV> <LI> <DIV class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">How Twitter can become a powerful resource for sharing PR knowledge<o:p></o:p></SPAN></DIV> <LI> <DIV class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Ways Twitter can help you uncover stories in development  regionally and nationally<o:p></o:p></SPAN></DIV> <LI> <DIV class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Who some of the  must-follow PR and social media people are on Twitter<o:p></o:p></SPAN></DIV> <LI> <DIV class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Useful tools and techniques, including how to use Twitter to monitor what others are saying about your company<o:p></o:p></SPAN></DIV></LI></UL> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">If you want to sign up for a free Twitter account during the session, bring your laptop and you ll be guided through a step-by-step process that will have you up and running in no time. <o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p>&nbsp;</o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Date</SPAN></B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">: </SPAN><st1:date year="2009" day="23" month="4"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Thursday, April 23, 2009</SPAN></st1:date><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Time</SPAN></B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">: <SPAN></SPAN>8:30 a.m. Registration; </SPAN><st1:time minute="0" hour="9"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">9:00 a.m. - 10:30 a.m.</SPAN></st1:time><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"> Program<o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Place</SPAN></B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">: </SPAN><st1:place><st1:placename><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">JHU</SPAN></st1:placename><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"> </SPAN><st1:placename><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Downtown</SPAN></st1:placename><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"> </SPAN><st1:placetype><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Center</SPAN></st1:placetype></st1:place><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">, </SPAN><st1:address><st1:street><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">10 N. Charles Street</SPAN></st1:street><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">, </SPAN><st1:city><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Baltimore</SPAN></st1:city><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">, </SPAN><st1:state><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">MD</SPAN></st1:state><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"> </SPAN><st1:postalcode><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">21201</SPAN></st1:postalcode></st1:address><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Parking</SPAN></B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">: Parking is available on the street and at area lots.<o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Cost</SPAN></B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">: <SPAN></SPAN>PRSA Members: $20 paid by </SPAN><st1:date year="2009" day="17" month="4"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">4/17/09</SPAN></st1:date><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">; $35 after </SPAN><st1:date year="2009" day="17" month="4"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">4/17/09</SPAN></st1:date><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">; Non-Members: $35 paid by </SPAN><st1:date year="2009" day="17" month="4"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">4/17/09</SPAN></st1:date><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">; $50 after </SPAN><st1:date year="2009" day="17" month="4"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">4/17/09</SPAN></st1:date><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">; Students: $10 PRSSA Member; $20 Non-PRSSA Member<o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p>&nbsp;</o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><A href="http://www.prsamd.org/news/events2009/apr09.htm">Registration &amp; Details</A>.<o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p>&nbsp;</o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><I><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Part II: May 14  Putting Social Media into your PR Strategy<o:p></o:p></SPAN></I></B></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Part II of the social media series will focus on how to mount a successful social media campaign. Join Shawn Draper, VP/Partner at IMRE, as he leads a panel discussion that will take you through real cases and point out challenges, opportunities, and lessons learned. <o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p>&nbsp;</o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Moderator</SPAN></B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">: Shawn Draper, VP/Partner, IMRE<o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p>&nbsp;</o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Panelists</SPAN></B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">:<o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><I><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Terry Rakosky</SPAN></I><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">  Vice President Marketing, Black and Decker<o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><I><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Crystalyn Stuart</SPAN></I><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">  Director, WOM, IMRE <o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p>&nbsp;</o:p></SPAN></B></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Date</SPAN></B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">: </SPAN><st1:date year="2009" day="14" month="5"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Thursday, May 14, 2009</SPAN></st1:date><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Time</SPAN></B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">: 8:30 a.m. Registration; </SPAN><st1:time minute="0" hour="9"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">9:00 a.m. - 10:30 a.m.</SPAN></st1:time><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"> Program<o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Place</SPAN></B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">: </SPAN><st1:place><st1:placetype><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">University</SPAN></st1:placetype><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"> of </SPAN><st1:placename><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Baltimore</SPAN></st1:placename></st1:place><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">, Liberal Arts &amp; Policy Bldg., Room 308, </SPAN><st1:address><st1:street><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">10 W. Preston St.</SPAN></st1:street><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">, </SPAN><st1:city><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Baltimore</SPAN></st1:city><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">, </SPAN><st1:state><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">MD</SPAN></st1:state><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"> </SPAN><st1:postalcode><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">21201</SPAN></st1:postalcode></st1:address><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Parking</SPAN></B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">: Parking is available on the street and at area lots. <A href="http://www.ubalt.edu/template.cfm?page=2596">More on parking.</A><o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p>&nbsp;</o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Cost</SPAN></B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">: PRSA Members: $20 paid by </SPAN><st1:date year="2009" day="12" month="6"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">6/12/09</SPAN></st1:date><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">; $35 after </SPAN><st1:date year="2009" day="12" month="6"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">6/12/09</SPAN></st1:date><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">; Non-Members: $35 paid by </SPAN><st1:date year="2009" day="12" month="6"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">6/12/09</SPAN></st1:date><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">; $50 after </SPAN><st1:date year="2009" day="12" month="6"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">6/12/09</SPAN></st1:date><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">; Students: $10 PRSSA Member; $20 Non-PRSSA Member<o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p>&nbsp;</o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><A href="http://prsamd.org/news/events2009/may09.htm">Registration &amp; Details</A>.</SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"></SPAN>&nbsp;</P><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 13.5pt; FONT-FAMILY: Verdana"><FONT face="ARIAL, HELVETICA" size=3><STRONG>PR JOB OPPORTUNITY</STRONG></FONT></SPAN></P><FONT face="ARIAL, HELVETICA" size=-1></FONT> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><FONT face="ARIAL, HELVETICA" size=-1><A href="http://www.prsamd.org/jobs/index.php?ct=help_wanted&amp;md=details&amp;id=64">City of Hyattsville - Communications Manager</A> </FONT></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><FONT face=Arial></FONT>&nbsp;</P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><SPAN style="FONT-SIZE: 13.5pt; FONT-FAMILY: Verdana">PRSA MD<o:p></o:p></SPAN></B></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><A href="file:///C:/Association%20Management/Clients/PRSA/Website/Website%20-%20Current/news/webnotes/4-13-09.html#June">The Changing Landscape for the Public Relations Profession</A><o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><A href="file:///C:/Association%20Management/Clients/PRSA/Website/Website%20-%20Current/news/webnotes/4-13-09.html#Chessie">Back to PR Basics with a Twist</A><o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><SPAN style="FONT-SIZE: 13.5pt; FONT-FAMILY: Verdana"><o:p>&nbsp;</o:p></SPAN></B></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><SPAN style="FONT-SIZE: 13.5pt; FONT-FAMILY: Verdana">PRSA<o:p></o:p></SPAN></B></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><A href="file:///C:/Association%20Management/Clients/PRSA/Website/Website%20-%20Current/news/webnotes/4-13-09.html#Membership">PRSA Launches Hardship Plan</A> <BR><A href="file:///C:/Association%20Management/Clients/PRSA/Website/Website%20-%20Current/news/webnotes/4-13-09.html#Membership_promo">Special Promotion for Associate Members</A><BR></SPAN><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><A href="file:///C:/Association%20Management/Clients/PRSA/Website/Website%20-%20Current/news/webnotes/4-13-09.html#prsa_event">PRSA Health Academy</A><BR></SPAN><SPAN style="FONT-FAMILY: Verdana"><A href="file:///C:/Association%20Management/Clients/PRSA/Website/Website%20-%20Current/news/webnotes/4-13-09.html#prsa_awards">Four Silver Anvil Finalists from Maryland</A><o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><A href="file:///C:/Association%20Management/Clients/PRSA/Website/Website%20-%20Current/news/webnotes/4-13-09.html#Membership2">Changing Jobs? Don t Forget to Update Your Contact Information</A><BR><BR><o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><SPAN style="FONT-SIZE: 13.5pt; FONT-FAMILY: Verdana">Industry<o:p></o:p></SPAN></B></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><A href="file:///C:/Association%20Management/Clients/PRSA/Website/Website%20-%20Current/news/webnotes/4-13-09.html#pinnacle">2009 AFP Pinnacle Awards Call for Entries</A><o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><A href="file:///C:/Association%20Management/Clients/PRSA/Website/Website%20-%20Current/news/webnotes/4-13-09.html#imre">IMRE Launches Two Industry Blogs, Home Intel &amp; Build Intel</A><o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><A href="file:///C:/Association%20Management/Clients/PRSA/Website/Website%20-%20Current/news/webnotes/4-13-09.html#warschawski">Laura Ries Named Speaker at Martini Marketing with Warschawski</A><o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 13.5pt; FONT-FAMILY: Verdana"><o:p>&nbsp;</o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><SPAN style="FONT-SIZE: 13.5pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></B></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><SPAN style="FONT-SIZE: 13.5pt; FONT-FAMILY: Verdana">PRSA MD<o:p></o:p></SPAN></B></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p>&nbsp;</o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><A name=June><B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">The Changing Landscape for the Public Relations Profession<o:p></o:p></SPAN></B></A></P><SPAN></SPAN> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">With the demise of newspapers and the rise of online media in recent years, one thing has become clear to all communications professionals: This ain t your granddaddy s media landscape! Join us for what promises to be a fascinating panel discussion about emerging communications tools and strategies for the PR practitioner. Thanks to </SPAN><st1:place><st1:placetype><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">University</SPAN></st1:placetype><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"> of </SPAN><st1:placename><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Baltimore</SPAN></st1:placename></st1:place><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">'s </SPAN><st1:place><st1:placetype><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">School</SPAN></st1:placetype><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"> of </SPAN><st1:placename><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Communications Design</SPAN></st1:placename></st1:place><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">, our event co-sponsor. <A href="http://prsamd.org/news/events2009/jun09.htm">Registration &amp; Details</A>.<o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p>&nbsp;</o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Moderator</SPAN></B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">: <I>David Harrison</I>  President of </SPAN><st1:place><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Harrison</SPAN></st1:place><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"> Communications<o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p>&nbsp;</o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Panelists</SPAN></B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">:<o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><I><SPAN style="FONT-SIZE: 10pt; COLOR: black; FONT-FAMILY: Verdana">Emily Williams</SPAN></I><SPAN style="FONT-SIZE: 10pt; COLOR: black; FONT-FAMILY: Verdana">  an interactive account executive who took a leave of absence from MSHC Partners to direct much of the Obama campaign s online efforts in 2008. She will discuss online PR tools and techniques and how to incorporate them into an overall communications strategy.</SPAN><SPAN style="COLOR: black; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p>&nbsp;</o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><I><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Wendy Harman</SPAN></I><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">  Director of Social Media at the American Red Cross, </SPAN><st1:place><st1:city><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Washington</SPAN></st1:city><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">, </SPAN><st1:state><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">DC</SPAN></st1:state></st1:place><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">. The Red Cross is often cited as an organization using Twitter to maximum<o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">benefit. Wendy will discuss the nuts and bolts of using Twitter and share<o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">the Red Cross' national success story in using Twitter as a communications<o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">tool.<o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p>&nbsp;</o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><I><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Billy Treger</SPAN></I><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">  Communications Manager at the Association for Financial<o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Professionals (AFP), a forward thinking association that runs as a business.<o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Billy will share AFP's Web and communications strategy.<o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p>&nbsp;</o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Date</SPAN></B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">: </SPAN><st1:date year="2009" day="18" month="6"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Thursday, June 18, 2009</SPAN></st1:date><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Time</SPAN></B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">: 8:30 a.m. Registration; </SPAN><st1:time minute="0" hour="9"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">9:00 a.m. - 10:30 a.m.</SPAN></st1:time><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"> Program<o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Place</SPAN></B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">: </SPAN><st1:place><st1:placetype><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">University</SPAN></st1:placetype><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"> of </SPAN><st1:placename><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Baltimore</SPAN></st1:placename></st1:place><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">, Liberal Arts &amp; Policy Bldg., Room 308, </SPAN><st1:address><st1:street><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">10 W. Preston St.</SPAN></st1:street><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">, </SPAN><st1:city><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Baltimore</SPAN></st1:city><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">, </SPAN><st1:state><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">MD</SPAN></st1:state><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"> </SPAN><st1:postalcode><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">21201</SPAN></st1:postalcode></st1:address><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p>&nbsp;</o:p></SPAN></B></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Cost</SPAN></B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">: PRSA Members: $20 paid by </SPAN><st1:date year="2009" day="12" month="6"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">6/12/09</SPAN></st1:date><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">; $35 after </SPAN><st1:date year="2009" day="12" month="6"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">6/12/09</SPAN></st1:date><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">; Non-Members: $35 paid by </SPAN><st1:date year="2009" day="12" month="6"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">6/12/09</SPAN></st1:date><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">; $50 after </SPAN><st1:date year="2009" day="12" month="6"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">6/12/09</SPAN></st1:date><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">; Students: $10 PRSSA Member; $20 Non-PRSSA Member<o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p>&nbsp;</o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p><EM><A href="#top">Back to top</A></EM></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p>&nbsp;</o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><A name=Chessie><B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Back to PR Basics with a Twist <o:p></o:p></SPAN></B></A></P><SPAN></SPAN> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">The theme of this year s premier PRSA-MD event the combined Chesapeake Conference and Awards Banquet is <B><I>Back to PR Basics with a Twist: Evolving Your Relationships for the Future.</I></B> Look for more details in future issues of WebNotes, as well as on our Web site and Twitter, LinkedIn and Facebook. The awards deadlines are as follows:<o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></P> <UL> <LI> <DIV class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Early Bird - June 30<o:p></o:p></SPAN></DIV> <LI> <DIV class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Final - July 17<o:p></o:p></SPAN></DIV></LI></UL> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><SPAN style="FONT-SIZE: 13.5pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></B></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 13.5pt; FONT-FAMILY: Verdana"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p><EM><A href="file:///C:/Association%20Management/Clients/PRSA/Website/Website%20-%20Current/news/webnotes/4-13-09.html#top">Back to top</A></EM></o:p></SPAN></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 13.5pt; FONT-FAMILY: Verdana"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></SPAN>&nbsp;</P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 13.5pt; FONT-FAMILY: Verdana"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN><STRONG>PRSA<o:p></o:p></STRONG></SPAN></P><PRE><SPAN style="FONT-FAMILY: Verdana"><o:p><FONT size=3></FONT></o:p></SPAN></PRE> <P class=MsoNormal style="MARGIN: 0in 0in 12pt"><A name=Membership><B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">PRSA Launches Hardship Plan <BR></SPAN></B></A><SPAN></SPAN><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">This month, PRSA National launched a financial hardship plan for members who are unemployed or temporarily disabled. Eligible participants may renew their membership for $115, a savings of $110 off the full $225 membership fee. The following members are eligible:<o:p></o:p></SPAN></P> <UL> <LI> <DIV class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Those who have held a PRSA membership for five years or more, are unemployed, and are currently up for renewal. (Note: Those working part-time are not eligible.) </SPAN><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></DIV> <LI> <DIV class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Those whose membership recently lapsed and who meet the criteria above.</SPAN><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></DIV> <LI> <DIV class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Temporarily disabled members, including those on maternity leave, who meet the criteria above.</SPAN><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></DIV> <LI> <DIV class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Members who recently renewed at the full-dues rate and who meet the criteria above. (These members may request a refund of $110, the amount of the hardship credit.)</SPAN></DIV></LI></UL> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">If you meet any of these criteria and would like to take advantage of the plan, please </SPAN><SPAN style="FONT-SIZE: 10pt; COLOR: black; FONT-FAMILY: Verdana">notify a Member Services representative at </SPAN><U><SPAN style="FONT-SIZE: 10pt; COLOR: blue; FONT-FAMILY: Verdana"><A href="file:///C:/Documents%20and%20Settings/Documents%20and%20Settings/tlachapelle/Local%20Settings/Temporary%20Internet%20Files/Content.IE5/EAJQ4NEO/membership@prsa.org"><SPAN>membership@prsa.org</SPAN></A></SPAN></U><SPAN style="FONT-SIZE: 10pt; COLOR: black; FONT-FAMILY: Verdana"> or 212-460-1400. If you qualify, you will be asked to complete a short application and pay the dues in full. <o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; COLOR: black; FONT-FAMILY: Verdana">For more information, please see the <A href="http://www.prsa.org/membership/documents/PRSA%20Hardship%20Plan.pdf">hardship-plan flyer</A></SPAN><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">.<B><BR><BR><o:p></o:p></B></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p><EM><A href="file:///C:/Association%20Management/Clients/PRSA/Website/Website%20-%20Current/news/webnotes/4-13-09.html#top">Back to top</A></EM></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN>&nbsp;</P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN><A name=Membership_promo><B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Special Promotion for Associate Members<BR></SPAN></B></A><SPAN></SPAN><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">New to the PR field? PRSA is extending a special offer to Associate Members in April. Associate Members are those with two years of experience or less, previous members of PRSSA<SPAN style="COLOR: red"> </SPAN>or full time graduate students. The reduced rates for the promotion are as follows:</SPAN><U><SPAN style="FONT-SIZE: 10pt; COLOR: blue; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></U></P> <BLOCKQUOTE dir=ltr style="MARGIN-RIGHT: 0px"> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">One year of experience or less  $115 dues </SPAN><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">One to two years of experience  $155 dues </SPAN><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></P></BLOCKQUOTE> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">PRSSA students who will graduate within the next five months, or who graduated within the past two years and who were active PRSSA members at time of graduation  $60 dues </SPAN><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Full-time graduate students (proof of matriculation must be provided)  $60 dues</SPAN><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 12pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Bonus! When Associate Members join PRSA during April, they will also receive a free one-year membership to the National New Professionals section (a $20 value) with their paid National membership. <BR><BR>To join online, visit: www.prsa.org/membership/associatemember.html. Be sure to use the promotion code <B>APR2009 </B>to secure your savings!<o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><A name=prsa_event></A><st1:place><st1:placename><SPAN><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p><EM><A href="file:///C:/Association%20Management/Clients/PRSA/Website/Website%20-%20Current/news/webnotes/4-13-09.html#top">Back to top</A></EM></o:p></SPAN></SPAN></SPAN></st1:placename></st1:place></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><st1:place><st1:placename><SPAN><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></SPAN></SPAN></st1:placename></st1:place>&nbsp;</P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><st1:place><st1:placename><SPAN><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN><STRONG>PRSA</STRONG></SPAN></SPAN></st1:placename><STRONG><SPAN><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"> </SPAN></SPAN><st1:placename><SPAN><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Health</SPAN></SPAN></st1:placename><SPAN><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"> </SPAN></SPAN><st1:placetype><SPAN><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Academy</SPAN></SPAN></st1:placetype></STRONG></st1:place><SPAN><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></SPAN></P><SPAN></SPAN> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">The </SPAN><st1:place><st1:placename><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">PRSA</SPAN></st1:placename><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"> </SPAN><st1:placename><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Health</SPAN></st1:placename><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"> </SPAN><st1:placetype><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Academy</SPAN></st1:placetype></st1:place><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"> will be holding its 2009 annual conference in </SPAN><st1:place><st1:city><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Washington</SPAN></st1:city><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">, </SPAN><st1:state><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">D.C.</SPAN></st1:state></st1:place><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">, May 13-15. This year s program offers a great line-up of speakers and sessions. The conference also will be a great opportunity to meet and network with other communications professionals in health care.<o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p>&nbsp;</o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">The title of this year s conference is Leveraging Social Media in Health Care Public Relations: Innovations &amp; Strategies for Enhanced Consumer Engagement. Visit the conference Web site for <A href="http://www.healthacademy.prsa.org/2009conference.html">more information</A> or to <A href="http://www.prsa.org/conf2009/register/health/">register</A>. Register before April 21st and save $100.&nbsp;</SPAN><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p>&nbsp;</o:p></SPAN></P><PRE><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p><EM><A href="file:///C:/Association%20Management/Clients/PRSA/Website/Website%20-%20Current/news/webnotes/4-13-09.html#top">Back to top</A></EM></o:p></SPAN></PRE><PRE><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN><A name=prsa_awards><B><SPAN style="FONT-FAMILY: Verdana">Four Silver Anvil Finalists from </SPAN></B></A><st1:state><st1:place><SPAN><B><SPAN style="FONT-FAMILY: Verdana">Maryland<BR></SPAN></B></SPAN></st1:place></st1:state><SPAN style="FONT-FAMILY: Verdana">A list of the 2009 Silver Anvil finalists has been announced, and </SPAN><st1:state><st1:place><SPAN style="FONT-FAMILY: Verdana">Maryland</SPAN></st1:place></st1:state><SPAN style="FONT-FAMILY: Verdana"> is well represented:</SPAN></PRE> <UL> <LI><SPAN style="FONT-FAMILY: Verdana">AAA Mid-Atlantic</SPAN> <LI><SPAN style="FONT-FAMILY: Verdana"></SPAN><SPAN style="FONT-FAMILY: Verdana">Sandy Hillman Communications<o:p></o:p></SPAN> <LI><st1:street><st1:address><SPAN style="FONT-FAMILY: Verdana">Maryland State Highway</SPAN></st1:address></st1:street><SPAN style="FONT-FAMILY: Verdana"> Administration with </SPAN><st1:state><st1:place><SPAN style="FONT-FAMILY: Verdana">Maryland</SPAN></st1:place></st1:state><SPAN style="FONT-FAMILY: Verdana"> Public Television and Integrated Designs<o:p></o:p></SPAN> <LI><SPAN style="FONT-FAMILY: Verdana">MGH (multiple finalists)<o:p></o:p></SPAN></LI></UL><PRE><SPAN style="FONT-FAMILY: Verdana"><o:p></o:p></SPAN></PRE><PRE><SPAN style="FONT-FAMILY: Verdana">Visit the PRSA Web site for a <A href="http://www.prsa.org/awards/silverAnvil/2009%20Silver%20Anvil%20Finalists">complete list</A><FONT size=3><FONT size=2>.<BR></FONT> </FONT></SPAN></PRE> <P class=MsoNormal style="MARGIN: 0in 0in 12pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p><EM><A href="file:///C:/Association%20Management/Clients/PRSA/Website/Website%20-%20Current/news/webnotes/4-13-09.html#top">Back to top</A></EM></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 12pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN><A name=Membership2><B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Changing Jobs? Don t Forget to Update Your Contact Information<BR></SPAN></B></A><SPAN></SPAN><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Unless your PRSA membership is part of a group package, all the great benefits of PRSA follow you to your next endeavor. So don t miss out on PRSA news, information, networking events, or professional development opportunities. If you change jobs or move, please be sure to log in to MemberNet on www.prsa.org and update your profile information. It only takes a minute!</SPAN><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p><EM><A href="file:///C:/Association%20Management/Clients/PRSA/Website/Website%20-%20Current/news/webnotes/4-13-09.html#top">Back to top</A></EM></o:p></SPAN></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN>&nbsp;</o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><B><SPAN style="FONT-SIZE: 13.5pt; FONT-FAMILY: Verdana">Industry<o:p></o:p></SPAN></B></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p>&nbsp;</o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><A name=pinnacle><B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">2009 AFP Pinnacle Awards Call for Entries<o:p></o:p></SPAN></B></A></P><SPAN></SPAN> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Attention PR Professional: Has your treasury or finance department successfully completed an initiative in the past year that contributed significantly to your organization? The Association for Financial Professionals® (AFP) and Wachovia, a Wells Fargo Company, invite you to nominate that winning solution for the 2009 AFP Pinnacle Awards. The Pinnacle Awards recognize excellence in treasury and finance in three award categories: Innovation, Risk and Strategy. For more information on the AFP Pinnacle Awards and how your organization can enter to win, visit to <A href="http://www.afponline.org/pinnacle">www.AFPonline.org/pinnacle</A>.<o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p>&nbsp;</o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p><EM><A href="file:///C:/Association%20Management/Clients/PRSA/Website/Website%20-%20Current/news/webnotes/4-13-09.html#top">Back to top</A></EM></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN>&nbsp;</P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN><A name=imre><B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">IMRE Launches Two Industry Blogs, Home Intel &amp; Build Intel<o:p></o:p></SPAN></B></A></P><SPAN></SPAN> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">IMRE launched two industry blogs under the home &amp; building division. The blogs, <A href="http://homeintelblog.com/">Home Intel</A> and <A href="http://buildintelblog.com/">Build Intel</A>, serve as an outlet for IMRE to share expertise in the home &amp; building space through a marketing lens, uncover new trends, present original findings, and provide up-to-date information that is relevant to industry professionals.<o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p>&nbsp;</o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p><EM><A href="file:///C:/Association%20Management/Clients/PRSA/Website/Website%20-%20Current/news/webnotes/4-13-09.html#top">Back to top</A></EM></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN>&nbsp;</P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN><A name=warschawski><B><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Laura Ries Named Speaker at Martini Marketing with Warschawski<o:p></o:p></SPAN></B></A></P><SPAN></SPAN> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Warschawski has announced that its second Martini Marketing with Warschawski speakers series will feature best-selling author and branding expert, Laura Ries of Atlanta-based agency Ries &amp; Ries. Ries is a frequent commentator and source for Fox News, CNN, The Wall Street Journal and Advertising Age. She has co-authored five highly acclaimed books with her father, marketing strategist Al Ries.<BR>&nbsp;<BR>The event, which will take place from </SPAN><st1:time minute="30" hour="17"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">5:30</SPAN></st1:time><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"> to </SPAN><st1:time minute="30" hour="19"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">7:30 p.m.</SPAN></st1:time><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"> on Thursday, April 30, at the new Gin Mill located at </SPAN><st1:street><st1:address><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">2300 Boston St.</SPAN></st1:address></st1:street><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"> in </SPAN><st1:city><st1:place><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Baltimore</SPAN></st1:place></st1:city><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">, will allow time for networking, socializing and Q &amp; A. &nbsp;Please visit<A href="http://www.warschawski.com/happening/"> Warschawski</A> for more information about Martini Marketing or to register for the event. There is no charge for admission to the event. There will be a cash bar and complimentary hors d oeuvres courtesy of the Gin Mill.</SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"></SPAN>&nbsp;</P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p><EM><A href="file:///C:/Association%20Management/Clients/PRSA/Website/Website%20-%20Current/news/webnotes/4-13-09.html#top">Back to top</A></EM></o:p></SPAN><o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></P> <DIV align=center><PRE><o:p><FONT size=1><STRONG>PRSA MD</STRONG><BR></FONT><FONT size=1><STRONG>c/o Mariner Management * PO Box 1046 * Laurel, MD 20725-1046<BR></STRONG><STRONG>Phone/Fax: 866.868.PRSA (7772)</STRONG></FONT></o:p></PRE></DIV></SPAN></SPAN></TD></TR></TBODY></TABLE></BODY></HTML>