PRSA MD WebNotes
Issue #399
December 15, 2009

Spotlight

PR Annual Planning: New Thoughts, Tips & Tactics
Join Frank Strong, Public Relations Director at Vocus, for a jam-packed 360 view of PR annual planning. Hear about the tactics that other PR colleagues nationwide are using via the results of Vocus' survey PR Planning 2010 Survey Results, as well as the new take on PR planning that Frank offers in his whitepaper Meeting Change: Public Relations Planning in 2010, Preparations for the Unknown Unknowns. Plus, bring your plan or ideas with you to bounce them off Frank and some of Maryland's APRs.

Frank Strong, director of public relations, Vocus & PRWeb, leads the company's global PR efforts for markets across North America and Europe including social media. Prior to Vocus, Strong worked as director, Marketing Communications for B2B software maker Managed Objects where he enhanced the company's profile by more than quadrupling the company's press coverage and launching new communications initiatives such a corporate blog. Read more on his website and follow him on Twitter @Vocus and Facebook.

Thanks to University of Baltimore's School of Communications Design, our event co-sponsor.

Date/Time:
Thursday, January 21, 2010; Registration opens 8:30am, Program 9-10am

Place
:
University of Baltimore, Liberal Arts & Policy Bldg., Room 308, 10 W. Preston St., Baltimore, MD 21201.

Fees
:
PRSA Member: $20 by 1/18/10, $35 after;
Nonmember: $35 by 1/18/10, $50 after;
PRSSA Member: $10; Students (Non-PRSSA): $20

Click here to Register now!

PRSA-MD
Farewell from Our 2009 President, Erika Murray
APR Prep Classes Coming in 2010
PRSA-MD Invites You to Offer Input & Get More Involved
What's New on PRSA-MD's Social Networking Pages

PRSA
Hardship Plan and Section Memberships Discounts Still Available
Upcoming PRSA National Teleseminars

Industry
2010 PR Grants Available for Nonprofit Organizations
IMRE Establishes North Carolina Presence, Expands Relationship with John Deere

Job Opportunities
PR Account Executive - Nevins & Associates
Mid- to Senior-Level PR Account Executive - gkv
Communications Coordinator - Kennedy Krieger Institute
Senior Associate and Director level marketing communications professionals - Warschawski

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PRSA-MD

Dear PRSA MD Family,
They say that all good things must come to an end. Personally for me, this saying is actually ringing true. Being president of PRSA MD for the past two years has definitely been a good thing. The people I've met, the friendships formed and the relationships that I've strengthened are experiences I wouldn't give back. And I definitely feel good about passing the torch knowing that the chapter is poised for even greater success next year. But since the year isn't over just yet, I am honored to thank each and every one of you, one last time as president, for your encouragement and support, because it truly has made a difference. And I am equally honored to wish each and every one of you a fabulous holiday season and another memorable new year.

Happy holidays & happy communicating,
Erika Murray
2008-2009 President

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APR Prep Classes Coming in 2010
PRSA-MD will offer classes starting in January for members interested in obtaining their accreditation in public relations (APR). The classes will address the APR process, test-taking techniques and portfolio tips. Please e-mail Tracy Imm if you're interested in joining the class.

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PRSA-MD Invites You to Offer Input & Get More Involved
With the coming of a new year, a new Chapter president and a new slate of Board members, we invite you to share any new ideas you might have regarding PRSA. Got any monthly programs or Chesapeake Conference breakout sessions you'd like to see? How about our Web site, social networking sites, or eNewsletter--any ideas for improvement? We welcome any feedback you might have. After all, we're here to serve you! Contact PRSA-MD's 2010 President Laura LaChapelle, APR, by email.

Also, please contact Laura if you'd like to help chair a committee or help out in any way. Volunteering is a great way to get involved and build your network!

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What's New on PRSA-MD's Social Networking Pages
Did you know that PRSA-MD posts regular news and hosts discussions on its LinkedIn group? Recent discussions include one on PR grants for nonprofits while news posted includes info on a free webinar on "How Generation Y and Seasoned Pros Can Navigate the Social Media Highway Together." If you're following our Twitter feed, you have received a link for how to prepare subject matter experts for new media interviews. There's more on Facebook too.

It's easy to join our groups and follow @prsa_md on Twitter. If you're on Twitter, follow us and we'll follow back.

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PRSA

Hardship Plan and Section Memberships Discounts Still Available
PRSA continues to offer a financial hardship plan, allowing eligible participants a $110 discount off the $225 membership fee. For more information or an application, contact Member Services (email) at 212-460-1400.

In addition, PRSA is still offering the following Section membership discounts through December: $20 off the current dues for members who join a PRSA specialty Section, as well as a FREE Section membership (a $60 savings) for new members who join PRSA National. Promo Code:FREESEC09.

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Upcoming PRSA National Teleseminars
Below are some of the upcoming teleseminars sponsored by PRSA. Click here for more details & registration

Uncovering your Strengths: How Corporate Communicators Can Use Strength-based Leadership for Competitive Advantage - Wednesday, January 20, 2-3pm.

Conquering the 24-Second News Cycle: Working at the Speed of "New" Media - Thursday, January 14, 11am-12pm.

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Industry

2010 PR Grants Available for Nonprofit Organizations
The online media monitoring service CyberAlert, Inc. will award 15 public relations grants to nonprofit, educational and charitable organizations in the U.S. and Canada next year. Each grant consists of one full year of free news monitoring/press clipping services, ranging in value from $3,000 to $4,500. Applications are due December 31. Visit their website to apply, or contact Kristin O'Connor at
800-461-7353.

IMRE Establishes North Carolina Presence, Expands Relationship with John Deere
IMRE has announced the addition of two Raleigh-based industry veterans--McGavock Edwards, APR, and Tracy Lathan, APR--to its Home & Building team. The new hires will give the agency a presence in North Carolina and help it expand its agency-of-record relationship with John Deere.

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PRSA MD
c/o Mariner Management * PO Box 1046 * Laurel, MD 20725
866.868.PRSA (7772)