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Event Info

Resources & Tools for Public Affairs Success

Join us for full-day learning event, hosted by PRSA Maryland Member Dan Dunne of  Erickson Living at the Renaissance Baltimore Harborplace Hotel on Thursday, September 29, 2011.

The day includes two exciting panels looking at the role of social media in crisis communication and today’s newsroom, as well as, hands-on workshops on Twitter and LinkedIn. You’ll also hear the State of News Media from Pew Research Center’s Project for Excellence in Journalism. It all kicks off at 8am with a continental breakfast and networking. The day wraps up at 5pm with an optional invitation to join Erickson Living for a networking dinner at McCormick & Schmick’s Restaurant (additional fee req’d).

You’ll leave with:

  • An understanding of how social media can be both a good and a challenging part of crisis communications and how to use it more effectively.
  • Valuable information on the health and status of the American news media with a focus on eight major sectors of media – this will help you sharpen your media outreach.
  • Inside information from key newsrooms in and around the area.
  • Sharpened skills on two of the more popular social media sites: Twitter and LinkedIn.
  • New contacts that you can tap throughout the year.

At quick look at the event (click here for detailed agenda and speaker bios):

The Role of Social Media in Crisis Communications

  • Justin Fenton, Crime Reporter, Baltimore Sun
  • Anthony Guglielmi, Baltimore City Police Department
  • Jeffrey A. Davis, APR, Sawmill Marketing Public Relations

Twitter Tactics for PR Professionals

  • Jeffrey A. Davis, APR, Sawmill Marketing Public Relations

State of the News Media 2011

  • Amy S. Mitchell,Deputy Director, Pew Research Center’s Project for Excellence in Journalism

LinkedIn for PR Professionals

  • Fran Simon, Chief Engagement Officer, Engagement Strategies, LLC

Inside Today’s Newsroom

  • Paul Milton, Executive Director of News Operations, Patuxent Publishing
  • Kelly Groft, News Director, ABC 2 News
  • Robert Lang, Reporter, WBAL 1090 Radio
  • Will Sommer, Multimedia Reporter, Kingstowne Patch

 The event is held in collaboration with Erickson Living as part of their Corporate Communications Summit. Because of this, we are limited to 20 seats. And at the great value of $50 for PRSA members, this is a must-attend event.

Thursday, September 29, 2011 * 8am – 5pm

Renaissance Baltimore Harborplace Hotel
202 East Pratt Street • Baltimore, Maryland 21202
Fells Point – Fifth Floor

Registration:
Fee: $50 PRSA Member; $65 for PRSA Non-member

There are only 20 seats available, so register early. We will accept registrations up to 5pm, Tuesday, September 27. No refunds after 5pm, Friday, September 23.

Special thanks for Erickson Living for inviting PRSA MD to join this event!
Date: Thursday, September 29, 2011
Time: 8:00 a.m. Registration & Continental Breakfast:
9:00 a.m. – 5:00 p.m. Program
Place: Renaissance Baltimore Harborplace Hotel
202 East Pratt Street • Baltimore, Maryland 21202
Fells Point – Fifth Floor
Parking & Internet Access:

Parking Available onsite; $28/day.

Please note, the fee does not include Internet Connection, required for the hands-on sessions; internet connection available on-site for daily fee estimated at $16. The Dinner, sponsored by Erickson Living is optional and will be paid separately; please email info@prsamd.org for details.

Cost:
PRSA Members: $50
Non-Members: $65

Note that payment is required to process any registration.
To Register: Sorry. We're sold out!

Questions: Call PRSA Maryland at 1-866-868-7772
Registration/
Cancellation:

Prepayment is required to process your registration. If you plan to pay by check, we will hold your reservation with a credit card. A charge will run if a check is not received by the start of the program. 
Cancellations received by 5 p.m. on Friday 9/23/11 will receive a refund. No-shows or cancellations received after 5 p.m. on Friday, 9/23/11 are responsible for full payment and will be charged.
Registrations are transferrable.

 
Public Relations Society of America - Maryland Chapter
 
  © 2006 PRSA Maryland Chapter | info@prsamd.org | policies
c/o Mariner Management & Marketing – PO Box 1640 – Columbia, MD 21044
Phone: 866.868.PRSA (7772) | Fax: 301.725.5323