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Event Info

5 Steps to Creating a Powerful Social Media Strategy

If you’re still confused about how to make social media work for you, then join us as Kara Redman, social media strategist for WeberShandwick, and Claudia Ciolfi, senior communications specialist for Injured Workers' Insurance Fund , discuss the whys and the hows of creating a great social media strategy. Kara will present the theory (why it’s a good idea to create a plan before you embark on the social media odyssey), and recommend key elements of any plan. Claudia will share the actual steps she went through to create IWIF’s successful social media plan, and how she sold it to senior management.

You get the theory, the steps, and a successful case study all in one workshop!

Workshop Handouts

Thanks to University of Baltimore's School of Communications Design, our event co-sponsor.

Date: Thursday, February 17, 2011
Time: 8:00 a.m. Registration
8:30 a.m. - 10:00 a.m. Program
Place: University of Baltimore, Liberal Arts & Policy Bldg., Room 308, 10 W. Preston St., Baltimore, MD 21201
Parking: Two-hour metered parking is available on the street, or you can get a voucher at the event valid for $7 parking in the UB garage on Maryland St., south of Preston, and the new Fitzgerald Garage (opening 1/11/10) in the Fitzgerald at UB Midtown located on Oliver Street. (See campus parking map.)
Cost:
PRSA Members: $20 paid by 2/15/11
$35 after 2/15/11
Non-Members: $35 paid by 2/15/11
$50 after 2/15/11
Students: $10 PRSSA Member
$20 Non-PRSSA Member

Note that payment is required to process any registration.
To Register:

Online registration is closed. Please register onsite.

Questions: Call PRSA Maryland at 1-866-868-7772
Registration/
Cancellation:

Prepayment is required for the early bird rate and to process your registration. If you plan to pay by check, we will hold your reservation with a credit card. A charge will run if a check is not received by the start of the program.

Cancellations received by 5 p.m. on 2/11/11 will receive a refund. No-shows or cancellations received after 5 p.m. on 2/11/11 are responsible for full payment and will be charged.

 
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Phone: 866.868.PRSA (7772) | Fax: 301.725.5323