PRSA - Maryland Chapter - Public Relations Society of America

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Chapter Updates

Going Virtual – Your Agency that Is

May 26, 2017

  You can read all sorts of posts and how-to’s and why-to article on going virtual. Most are looking at how you assemble a team that works virtually for the same org (think same payroll, same brand). But what if … Continued

The Media Are the Message

May 22, 2017

  Former tennis pro Andre Agassi once got paid to tell us that image is everything. While that’s clearly an overstatement, there’s no question that perceptions matter. A lot. Which is why we’re kicking off #PRSAMD17 with an in-depth discussion … Continued

Vision tops all other senses

May 18, 2017

    John Medina reminds us that when people hear information, they’re likely to remember only 10% of it three days later. Research has shown that when a relevant image is paired with the same information, people retained 65% of … Continued

Developing Deeper Relationships

May 9, 2017

  We welcome guest blogger Alan Reisberg of Capital Media* Do more for your clients, get more for your bottom line Retaining clients and minimizing churn is critical for an agency’s health and vitality. That’s why every agency manager and, … Continued

5 questions with Jesse Holcomb, Pew Research Center

May 1, 2017

  by Dave Curley Originally posted on LinkedIn April 28, 2017 Strategic Communications Professional Pew Research Center Associate Director of Research Jesse Holcomb has spent years studying what he refers to as “the information revolution.” His insights on this content … Continued

Five questions with PR’s “queen of measurement”

April 28, 2017

  by Dave Curley Originally posted on LinkedIn March 28, 2017 I was speaking recently with Katie Paine, who for years has been challenging those of us in the public relations industry to change the way we evaluate the impact … Continued

What’s On Tap This Spring?

April 6, 2017

Chapter President Claudia Ciolfi invites you to sample the many rich offerings PRSA Maryland has on tap for you this spring. Whether you are building your personal brand or re-vamping your organization’s public image and brand promise, your PRSA Maryland … Continued

See What’s Blooming This Spring at PRSA Maryland

March 13, 2017

  Chapter President Claudia Ciolfi invites you to reinvigorate yourself and to nurture your professional career by harvesting these fresh, good-for-you spring offerings from PRSA Maryland. When you join PRSA, you’ll be amazed at what blooms! Click here!  

National Updates

Local Industry News

In Laurel, residents honor service members on Memorial Day

May 29, 2017

Amid old growth trees and ancient headstones at Ivy Hill Cemetery in Laurel, police officers and firefighters joined veterans Sunday to remember not only those who have died serving in the military, but also other public servants who have given their lives for something greater than themselves.

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Time capsule is curious centerpiece for Dundalk's centennial celebration

May 29, 2017

It's not much to behold, just a wooden box, maybe walnut. Twelve screws secure the lid. And a small brass plaque reads: "Do not open until May 30, 2017. Contains Semi Centennial Celebration Material."

The box, apparently filled and screwed shut in 1967 when Dundalk residents marked the 50th anniversary...

Study explores way to stave off heart attacks in HIV patients

May 28, 2017

People infected with HIV can now live long, healthy lives — so long as they don't have a heart attack.

Cardiovascular problems among HIV patients are emerging as the latest threat they face and a major challenge for medical experts, whose success using antiretroviral drugs to prolong patients'...